Practical guides on getting your local business found by ChatGPT, Perplexity, Google AI Overviews, and traditional local search.
Before ChatGPT names a local business, it asks itself a series of sub-questions. Most businesses answer one or two. The businesses that get recommended answer four or five.
Your competitor isn't necessarily better than you. They're just more legible to AI. Here's what Perplexity is actually seeing when it chooses them over you.
When you ask ChatGPT to recommend a local business, it doesn't just answer your question. It silently breaks it into 5–10 smaller questions first. The business that answers the most of those wins.
Most local businesses haven't started optimising for AI search yet. The ones that act now will build a compounding advantage that latecomers will struggle to close.
When someone asks ChatGPT or Perplexity for a recommendation in your industry, will your business come up? Here's the practical answer.
Local SEO gets you found in Google Maps. AI search optimisation gets you recommended by ChatGPT. Here's how they differ — and why you need both.
Inconsistent business details across directories confuse Google and AI platforms alike. Here's what NAP consistency means and why it's become even more critical.
Your Google Business Profile is one of the most powerful signals for AI search platforms — and most businesses have it only half set up.
Google AI Overviews now appear above traditional results. Here's what they mean for Australian local businesses and how to get included.
ChatGPT, Perplexity, and Google AI Overviews don't work like traditional search. Here's how AI search actually decides which local businesses to recommend.
If your business isn't appearing when people ask ChatGPT for recommendations, here are the most common reasons — and what you can do about it.
Get a free AI visibility snapshot and find out exactly how ChatGPT, Perplexity, and Google AI Overviews see your business.
